Business Analytics Foundations: Descriptive, Exploratory, and Explanatory Analytics
Business Analytics Foundations: Descriptive, Exploratory, and Explanatory Analytics | LinkedIn answers
FINAL EXAM
1. Which type of data source is included in business analytics?
mobile
RDBMS
all of these answers
social media
2. Which of the following is not a tool used during explanatory analytics?
presentation skills
statistical analysis
fishbone diagram
drill downs
3. If you want to see how various business segments perform across different periods, what type of descriptive analytics should you use?
prepackaged reports
time range comparisons
aggregation
4. ABC Co. offered an email discount to all its customers. It found that some sales conversion rates were lower than without the discounts. What action should ABC take as a result of the data?
Perform further analysis.
Profile its customers by demographics.
Discontinue the discounts program.
5. Which items are graphical EDA tools? (find 3)
A. pie charts
B. Venn diagrams
C. bar charts
D. scatter plots
E. wishbone diagrams
A, D, E
A, C, D
B, C, D
A, B, C
6. You have sales data by customer age, geographic location, and marital status. What types of analytics can you perform?
exploratory analytics
descriptive analytics
explanatory analytics
7. Which of the following is not a best practice for Exploratory Data Analytics?
Don’t sidetrack based on findings.
Use standard reports.
Review results frequently.
Have a goal or problem to solve.
8. Which activities are included in business analytics? (find 3) A. Creating sidetrack models
B. Building data pipelines
C. Building dashboards/reports
D. Statistical modeling
E. Compiling business recommendations
B, D, E
C, D, E
B, C, D
A, B, C
9. What type of business analytics is intended to answer the question, “What happened?”
explanatory analytics
descriptive analytics
exploratory analytics
10. Too many reports and too many metrics will _____.
create more database load
improve usability of the reports
dilute the focus
not have any impact on business outcomes